Marii Cards is built for shops your customers already return to. Every dollar kept on the card is a guaranteed next visit, and the books stay clean: capped exposure, exact expected overage, coded redemptions.
It can only be spent at your till. The change you would have handed over in sweets or IOUs now guarantees the customer comes back.
So it stays change, not a debt book. What you hold for any one customer is small change, never a liability problem.
Change kept stays in the drawer, so your dashboard shows the exact expected overage per till, per shift, per device — the number finance ticks against the cash.
Every spend prints an R-code your POS discount total is checked against. Nothing leaks between the card and the till.
Change is the problem Marii solves at the till. What it gives you after the till is rarer: a direct line to your own customers. Social media shows your post to a sliver of your followers and charges you to reach the rest. A customer whose change you hold has already chosen you — and when they agreed at your till, they asked to hear from you.
1.25% across brand pages; 4.35% for small pages of 1,000–5,000 followers. The rest never see it.
Socialinsider, Social Media Reach Statistics, 2026The average for traffic campaigns — and you pay to be shown to the other 98%, most of them strangers.
LocaliQ / WordStream, Facebook Advertising Benchmarks, 2025 (US)Mobile connections equal 95% of the population. A text reaches any phone, needs no data and lands on the lock screen.
DataReportal, Digital 2026: ZimbabweThe average click rate for SMS campaigns — sent to people who asked to hear from the business.
Omnisend, SMS Marketing Benchmarks, 2026These measure different things — how many followers a post reaches, how many people click an ad they are shown, how many people click a text they receive — so they sit side by side rather than as one number times another.
A special you send by text lands on the phone of every customer who agreed at your till. Nobody decides that only a few in a hundred of them see it.
They have bought from you, they trust you, and they said yes to hearing from you. Toast found 83% of restaurant orders driven by text campaigns came from guests who had eaten there before.
Their change is waiting at your till. A special gives them the nudge; the change makes the trip feel free. Most people spend more than a voucher is worth — 79% say so of gift cards.
Post the picture you already made for WhatsApp. Everyone whose change you hold sees it in the app unless they asked you to stop — and you see how many opened it and what they spent.
Sources: Toast, The Regulars Report, 2026 (Q1 2026, restaurants using Toast Marketing) · Fiserv / Carat, 21st Annual Prepaid Consumer Insights Survey, 2024